David White is the manager of the Sports Direct store in Caerphilly town centre and it’s not surprising that he is a big supporter of the value sports retailer. What is surprising is where his journey working with the company has taken him.
David, or Dai as he likes to be known, started out working in the retailers Cardiff city centre store for a few hours on a Wednesday afternoon. Over the next 12 years through hard work, commitment and dedication Dai worked his way up the retail ladder to become a store manager.
Along the way he has visited almost every Sports Direct store in Wales as well as many in England, he has even gone to Austria and Germany to help train staff in the retailers European acquisitions. The Caerphilly store that Dai manages is located in Cardiff Road in the former Tesco building overlooking the castle; it occupies 7,700 sq. ft. of retail space and employs 18 staff.
Dai said:
Sports Direct is a great company to work for, they treat their staff really well and it’s like being part of a family. If you are prepared to work hard it doesn’t matter where you have come from or what qualifications you’ve got, you can have a great career with them.
